The Ecommerce Data Blog

Selling on Google Shopping can dramatically increase your Shopify store's visibility. With over 1.2 billion searches per day on Google Shopping, it's a channel...

You can't optimize what you don't measure. Understanding your feed metrics is the key to improving performance and maximizing your advertising ROI. The Metri...

XML or CSV? It's one of the most common questions in feed management. The answer depends on your specific needs, channels, and technical setup. Let's break it d...

New to NX Feed? This guide will walk you through setting up your first feed in under 10 minutes. Let's get your products live on your favorite shopping channels...

Your product description is your silent salesperson. It needs to inform, persuade, and convert — all in a few hundred characters. Here's how to write descriptio...

If you sell products with variants — sizes, colors, materials — you know the complexity they add to your feed. Here's how to handle variants correctly across di...